Southeast Asia’s Online Economy to Triple to $240b in 2025

Back in 2014, we started FALCON as a passion project. We struggled to find data-driven performance marketers and instead of always building a new performance driven marketing team for each eCommerce company from scratch, we decided to set up FALCON Agency and get the best people we have worked with together. So we assembled an … Continue reading Southeast Asia’s Online Economy to Triple to $240b in 2025

The Future of eCommerce: Give Consumers What They Want Before They Know They Want It

Last month we conducted a workshop about the Future of X: a series of workshops for specific industries such as travel, FMCG, F&B and financial services that deep-dives into the future of each industry respectively. For this I prepared an introductory presentation about the Future of eCommerce as a warm up exercise for the group. I wanted to share … Continue reading The Future of eCommerce: Give Consumers What They Want Before They Know They Want It

Born Digital: Characteristics of a Digital Company

Over the last 10 years, we have been involved in more than 20 eCommerce companies across Europe and APAC. On top of it, we started a full-service digital agency in 2014 and have worked with some of the leading brands in their respective industries. Lastly, we helped more than a dozen companies in their digital … Continue reading Born Digital: Characteristics of a Digital Company

A New Financial Ecosystem: Why Facebook’s Libra is a big thing

As you might have heard, Facebook is launching a new subsidiary called Calibra. In fact, it is much more than a new subsidiary: it is a power alliance of industry players that will transform the digital (financial) industry in ways we haven’t seen before. It’s goal is “to provide financial services that will enable people … Continue reading A New Financial Ecosystem: Why Facebook’s Libra is a big thing

Learning from the Best in Digital Transformation – Smart Summit in Singapore

I was invited to the Smart Summit 2019 in Singapore’s Marina Bay Conventional Centre where the Prime Minister, Lee Hsien Loong, gave a keynote and government officials and industry leaders discussed about opportunities and challenges arising from digital transformation. To summarise some key points from the summit: The competitive advantage for companies and industries in the … Continue reading Learning from the Best in Digital Transformation – Smart Summit in Singapore

“Be crazy” Interview with Zaky

Zaky is Co-Founder and CEO of bukalapak - one of Indonesia’s unicorn companies (=worth more than $1 billion dollars). Zaky and I, we have both attended the first Innovators-Retreat consisting of a delegation of entrepreneurs, innovators and high-tech people from South-East Asia and Austria. We were also on the same EurAsian Entrepreneurship panel at the … Continue reading “Be crazy” Interview with Zaky

“Passion & excitement in ideas” Interview with Marco Breu

Marco and I, we got to know each other through our co-investment in OkieLa in Vietnam. Apart from his day job (Global Partner of McKinsey and Managing Partner for Vietnam) he is also supporting start-ups in the region. In addition, he has co-founded the Mekong Business Challenge to promote Entrepreneurship. Marco is currently on a sabbatical … Continue reading “Passion & excitement in ideas” Interview with Marco Breu

“One important bit of advice: just start” Interview with Jonah Levey

Jonah and I, we have got to know each other through our co-investment in OkieLa in Vietnam. He has started the largest job-listing platform in Vietnam (VietnamWorks) which got acquired by en-Japan in 2015, and is now an angel investor and advisor to startups.  He has become a family friend and I truly enjoy bouncing … Continue reading “One important bit of advice: just start” Interview with Jonah Levey

The Era of D2C Is Coming: Why I believe in Direct-2-Consumer Businesses

Going through my Instagram feed & stories I realised a common theme: There are a lot of new category brands’ in the feed but rarely do I see an established brand directly marketing to me aka the end consumer. After doing some more research I found a Nielsen study that stated that “96% of traditional … Continue reading The Era of D2C Is Coming: Why I believe in Direct-2-Consumer Businesses